MIGATO celebrated the opening of their renovated flagship store in Ermou 1 & Nikis in downtown Athens, by throwing a big party for all #MIGATOlovers!
|Inside the store of Ermou
|| Outside the store of Ermou
Ermou st was flooded with red MIGATO balloons, calling all #MIGATOlovers to the store, to be welcomed with music by DJ Vassilis Klados, cider treats by Strongbow and make-up by TommyG, while an application specially created for the day counted the #MIGATOlovers entering the store and projected the ever growing number onto the impressive videowall.
|Strongbow Apple Sider refreshing
the customers and guests.
|The store's video wall showing
the people entering the store counting.
During the event, everyone who entered the store had the chance to participate in the big contest of the day, for a chance to win a two-day trip to Nafplio for two, as well as a carry-on bag full of MIGATO SS17 goodies!
| MIGATO contest: A trip to Nafplio and a suitcase full with MIGATO shoes and accessories.
Many bloggers, associates, media representatives and celebrities attended the event, such as:
| Thomais Apergi
|| Georgina Liosi, Lila Baklesi,
|Evagelia Siriopoulou, Elena Papavasiliou,
|Evi Daeli||Anastasia Tsilimpiou||Ilenia Williams|
| Klelia Pantazi
|| Nancy Paradisanou,
|Vaso Kollida||Atzela Evripidi
The new, impressive MIGATO store concept, which was implemented in the Ermou 1 flagship store, was designed by the company’s in-house architectural department and is based on white corian and raw concrete surfaces, suspended metallic display structures in the shop windows and the brand’s distinctive yellow seating.
Discover more in the video >
Watch Greek Celebrities sharing their love to MIGATO >